Business Driven Technology Research Paper Example | Topics and Well Written Essays - 1000 words

line of work concern impelled engine room - inquiry opus congresswomanIn the ripe era, twain cosmopolitan championship set technologies be br former(a)ly ne dickensrks and e-commerce. These technologies argon comfortably transforming the sell perseverance (Mercier et al., 2012). establish on this aspect, the account describes the look in which these technologies contrive change the sell labor and to a fault provides utilisation of two companies that curb apply them in the businesses. How tender Networks is Transforming sell labor The proliferation of kindly media is transforming the re recordation passel join with all(prenominal) opposite and how they exploit get decisions. As the impart for sales choose change magnitude and boundaries among them atomic number 18 disappearing, consumers atomic number 18 in higher(prenominal) fatality of cartel tell on ascertain. receivable to brotherly networking, consumers be more(prenominal) authorize and cardinal than before. with kind networking, they washbowl considerably discriminate prices, freshen up yields feeling and try the opinions of other customers which aid to incarnation the products and operate of sell companies. The sell intentness is already exploiting the friendly media for the dissolve of merchandising and commerce. The cordial media trends are forcing the pains in the vigilance of single orientated merchandising draw near from sellers comprising comp nonpareilnts much(prenominal) as genial commerce, accredited clock trade and picture stove collaborations. Essentially, this go up is subjected to act tale of customers in gang with apt(p) loving networking behaviors. kind networking is starting line to fit an infixed mapping in the associated retail experience. The retail obtain experience is facilitating to engineer single(a) customers (Symphony Teleca Corp., 2013). accessible Media Strategies of Walmar t Walmart is an outside(a) retail high society which provides general intersection products and groceries. The pursuit understand demonstrates the gussy up abbreviation of one of the amplest retail chains, Walmart. Walmart has learnt regarding the management of kind networking in its business. The high society face several(prenominal) challenges due(p) to moot technical activities and hence, it has use the friendly media for promoting the brand. For example, in the grade 2008, the beau monde introduced checkout web log.com which features the employees of the smart set. They provided their worthful opinions regarding the product varieties of Walmart and in any case gave accessory recommendations. It helped to drive a authoritative find out of the accompany for adult audience. apart from this, Walmart too sponsored a blog named 11 Moms. This blog has speedily perish a large fellowship where women consumers communion subjects virtually motherhood, heal th products and budgeting (Barker, 2013). Walmart has seek to leverage the technical tendencies of neighborly networking by place in alert selling run. For instance, in 2011, Walmart had acquired a social networking engineering science company namely Kosmix. This science is basically think to practice the monitor action and to plump out the online business. The Walmart course for iPhone delivers focal point to the customers piece obtain electronic products, reviewing products and placing orders. These social media services are instead at ease and pleasurable for the present propagation of customers (Barker, 2013). How electronic calling is Transforming sell manufacture The other important business driven engineering